Home & lifestyle
UGC for home and lifestyle brands
Home products are bought for how they change a space or a routine. The strongest videos show the product in a real home: unboxing, setup, and the small daily moment it improves.
See the $1,200 Test PackWhat your buyers want answered
- Will it look right in my space?
- How hard is it to set up or assemble?
- Is the quality worth the price up close?
- How does it hold up with everyday use?
Formats that fit
- Product demo
Setup and close-up details answer quality questions fast.
- Everyday use
A real room and a real routine sell the lifestyle.
- Objection handling
Addresses size, assembly, or price hesitation directly.
What to put in the brief
- Share dimensions and the rooms or spaces the product suits, so creators have the right setting.
- Tell us which features matter most: materials, storage, easy cleaning.
- Allow for shipping time on bulky items; the production window starts on delivery.
Claims and disclosure
Durability and performance claims need to match what you can support. Creators show their own homes as they are.
Questions
Do creators need a particular style of home?
We match creators whose space suits the product and your brand, and you approve them before filming.
What about large or heavy items?
Tell us in the brief. Shipping time doesn’t count toward the production window, and we confirm creators can receive the item before you ship.
Ecommerce Test Pack
Draft terms$1,200one-time, paid upfront
- creators
- 2creators
- concepts
- 2concepts
- ad versions
- 4ad versions
- 2 hooks per concept
- Briefs, creator coordination, production checks, and editing
- 10-business-day production window, once the start conditions are met
- 90-day paid-use license
- One replacement or a refund of that video’s share if a video fails the approved brief
Check fit and scope first. No payment is taken.
Not included, and still to be confirmed
Not included
- Perpetual or unlimited paid usage
- Raw footage
- Posting on creators’ own accounts
- Ads run from creators’ handles
- Media buying, ad management, or ad spend
Being finalized before launch
- When the 10-business-day clock starts
- Video length
- Aspect ratios
- Revision policy
- When the 90-day license starts
- How a refund is allocated per video
Ready for your next batch of creative?
One-time pack. Defined scope. No performance promises.